Business Startup

Elements of a Business Plan

A good business empire will flourish when properly and adequately planned. After considering the fact that you need a good business plan, then you will need to spend sometime doing a business survey and research. To be successful in your business, you must have useful information and all key information written down on paper. Although, writing a good business plan without knowing the basic elements can be quite nerve- racking, exhilarating and challenging. It must be well structured in a mind blowing way so as to persuades potential lending institutions and investors to finance your business. However, you will […]

8 ways to prevent start up mishap

startup mishap

 Entrepreneurship involves a lot of risk and it is all about taking the risk. No one plans or prays for his/her business to go negatively, as much as we wish everything to go as smooth as possible there is ‘’no sure’’ thing in business and when doing business a lot of things can actually go wrong when starting up a business and another thing is that there is always the possibility of failure. That is why we must however plan to manage and reduce the risk to the barest minimum when starting up a business. A lot of pitfalls […]

How to get funds through Crowdfunding

Crowdfunding online

 Raising capital for business or business expansion through a working capital from bank is always tedious and rigorous activities and it involves a lot of processes and often times it is often unsuccessful process, however crowdfunding provides the answer. Crowdfunding describes the collective effort of individuals who network and pool their money, usually via internet to support efforts always initiated by people or organization. You can now source for money for your business through crowdfunding which is a derivative of crowdsourcing.  This is also accomplished through non – profit foundations which are set- up to raise financial support for […]

Guide to Marketing Metrics and Marketing Analytics

marketing metrics and analytics

Over 40% – 50% qualified marketers have no idea of what a 10% increase in budget could do for their companies. If you belong to the group of 40% – 50%  then you will have difficulties protecting your budget rather you might end up asking yourself this question ‘’what is going to happen now since my budget  has been cut down by 10%?’’ You won’t expect an organization to place a great value on something that is unquantifiable. This guide will help you answer key questions bothering your mind like: What are the most important marketing metrics that I […]

How to turn an idea into a business.

great business idea

 For many business minded people and entrepreneurs it often easier to come up with a variety of ideas for a new business and difficult to actually implement those concepts, a business concepts is a bridge between a idea and a business plan. To convert an idea into a business idea it requires adequate thinking and planning about how the products or service would be sold and who will buy it, the benefits of the product or service, the competitors and mode of delivery. The unfortunate thing is that there are many people with good (or even great) ideas that […]

Technological Factors Affecting Business

Business opportunity

The trend in which the world is advancing technologically is quite rapid, now virtually every facet of life has been positively or negatively affected you. The growth and development in technology can help improve positively productivity of the labour force, and also reduce drastically the transportation costs, communication costs, distribution costs and production costs. A good example of technological factors that can affect business includes the change that has a positive effect on the production and distribution of a product or services. The introduction of technology into business has helped in a lot of ways even in virtually every […]

Impact of Technology on Business

Technology in business worldTechnology in business world

On the emergence of computer, handheld devices, smart phones or other communication devices. Computer has made it easier to organize files, database, personal schedules and various other forms of essential information. Information is now disseminated in a more faster and reliable means, the barriers of distance gradually fades away, and networking other business across the global has been made easier through the means of internet and many business deals are easily facilitated.  Smart phones like blackberries, HTC, iphones have now become widely popular for businesses, because they let users check and send emails from anywhere and also surf the […]