Category: Operations

  • Importance of Marketing

    Marketing is a non- negligible aspect of business because it contributes immensely to the growth of an organization. Production and distribution companies who achieve immerse profits can be attributed to a certain percentage of their budget to marketing. There is a difference between marketing and sales; marketing covers the aspect of promotions, advertising and public […]

  • Guide to Marketing Metrics and Marketing Analytics

    Guide to Marketing Metrics and Marketing Analytics

    Over 40% – 50% qualified marketers have no idea of what a 10% increase in budget could do for their companies. If you belong to the group of 40% – 50%  then you will have difficulties protecting your budget rather you might end up asking yourself this question ‘’what is going to happen now since […]

  • How to get a marketing Career

    How to get a marketing Career

    Choosing a career in marketing is quite enjoyable and fun if you create a passion for it. Most people who choose a career in marketing and are actively involved in marketing has always said that it has provided them with the kind of challenge they have always craved for. Do you have all what it […]